I have a West facing room with large glass windows (approx. 30 sq ft) in a tropical nation. The summer sun heats up the room considerably.
I was thinking of applying sun control film to the windows to reduce the load on my AC. The goal is to get max heat load reduction with minimum light reduction. What do people think of the following specs?

Also, the website of the company making these films has a bunch of other films on offer. I'm a tad confused if any other film will suit my goal better.
http://www.garwaresuncontrol.com/hhr-grey-70.html
Any tips? What parameters ought to I focus on. There's too many defining each film. Is a Total Solar Energy Rejection of 40% a decent value or can one do better?