The charge controller is the magic part
Its job is to ensure the battery is not overcharged. It takes input from the windmill and regulates it to the correct voltage to 3-stage charge the battery.
You do not need an MPPT controller for a windmill.
You have to look at the documentation for your charge controller as to where to put the Loads.
Also, some charge controllers have a "dump" feature which can be used for excess power that cannot be put to good use (e.g. battery is full, load is low). Sending this to a bank of heaters could help assure a load on the windmill at all times).
Inverters are trouble
Inverters take energy themselves. What's more, they take energy all the times they are "on". They are a 24x7 "vampire load", and when designing an off-grid system, vampire loads are your enemy. Vampire loads suck down your battery 24x7 and force you to use larger batteries and larger wind/solar to keep them up.
Back in the day, the energy loss of inverters was more obvious, because it was a motor-generator that was physically rotating at all times. The electronic version is just quieter.
So you want to make every load you possibly can into a 12V load, so you don't need to have an inverter "spun up" in order to power it. Look for 12V lighting or cordless tools that can charge off 12V.
Watch the voltage drop
Assuming you have any distance from windmill to charge controller, you want to make the voltage as high as the charge controller can possibly manage. Otherwise you will have serious transmission losses.